WHY FILL OUT OUR DEALER SURVEY?

The survey form for Foodservice Equipment Reports’ Top 50 Dealers ranking was emailed to you last week. If you missed it, you can download it here: fermag.com/media-library/research.html.

It’s very straightforward. But it does have one requirement no other dealer ranking survey has ever had: We are requiring you verify your volume data. A signature from a CPA or an independent accountant is all we need. No verification, no ranking.

Why, you may well ask? It’s to help us credibly publish information about you for our nearly 20,000 multiunit operator subscribers, 800 consultant readers and others. We can’t allow fudging when we’re out in front of McDonald’s and Brinker, Aramark and Marriott, the University of Michigan and Cedars-Sinai Medical Center.

You’ll get a lot in return: a chance to display your capabilities in front of the largest and most sophisticated E&S buyers in the world.

We’re not just interested in volume, either. We ask for product category breakdowns and service offerings. This will allow operators and consultants to better analyze their dealer options. And we will list the volumes and offerings from any dealer or distributor that verifies its volume. It’s free publicity from the most respected source of E&S market data in the business.

Finally, this data will not appear just in the magazine, but also on our website, within the context of our Services Guide, our searchable reference to dealers, distributors and other E&S functions. You can see the Guide at fermag.com/ssguide/.

So help us help you. Download and fill out the form and get it back to us by April 1. If you have any questions, email me at rashton@fermag.com or call at 800/986-9616. Thanks.

Cheers,

Robin Ashton

Publisher